Strategic Branding, Content Merging, and Website Design and Development for a Music Education Website
Website Upgrade for Music Education Provider for Students With Exceptionalities
The Problem:
Lotus Centre is a music education provider that gives students with exceptionalities the chance to explore their potential through specialized music lessons.
Their previous website had over 50 pages of content, many of which only had a few sentences on them. This made it hard for those registering potential students to find the information they needed.
The Solution:
- Content reduction and merging: We developed a strategy to significantly reduce the number of pages on the website while still providing visitors with all the necessary information about the Lotus Centre's services.
- Content reorganization: We combined content where logical and organized it into easy-to-navigate menus and submenus. This made it easier and quicker for visitors to find what they were looking for.
- Updated branding that reflects the company’s values
The Result
We wanted to give Lotus Centre an upgrade, but we didn’t want to lose any of the fun and light-spirited nature of the brand, so we:
- Created new branding that communicated the spirit and vision
- Used playful colours, typography, and engaging graphics to create a visually appealing and inviting website that reflects the company's values and vision.
- A thrilled client:
"To the whole team,
Many thanks for the flowers, what a lovely surprise! It was a pleasure working with all of you. We've received SUCH positive feedback on our website! I will be wholeheartedly recommending you to friends and colleagues."
Erin Parkes
Owner
If you’re looking for a web developer who can help you create a user-friendly website, improve your branding, or optimize your content, contact us!