Improving the Sales Conversion Rate for Online Fitness App Company
Awarded for their excellence in fitness and nutrition by Global Health and Pharma in 2023, Shaping You Fitness is not another generic fitness program. Their all-in-one app simplifies fitness and nutrition, offering easy-to-use technology, expert guidance, and personalized workout and meal plans.
The Problem
While they were passionate and knowledgeable, the owners of Shaping You Fitness lacked a website to match their energy. They were getting lots of website traffic from ads, but not enough conversion into buyers.
Jason and Marc-Andre, sought to fix that. They wanted a website that mirrored their commitment to transformative health coaching, to convert to individuals seeking an easy to use approach to fitness and nutrition.
The Solution
- We developed a website that’s both inviting and professional
- Updated branding to reflect the vibrancy of the Shaping You Fitness spirit
- StoryBrand style content that effectively communicates the benefits of their services.

